Showing posts with label education. Show all posts
Showing posts with label education. Show all posts

Tuesday, 11 March 2014

The Intern - an update

Interns Log 
Week 4



And so begins week 4 of my Marketing internship Project. 

Anxiety has dissolved - nervousness subsided. It has been a smooth transition from student to intern! So far..... 

Having successfully learned every bodies names in the office, I am feeling more confident and comfortable in my new environment. I have my own desk area equipped with PC, phone (connected to the outside world!) and useful office supplies.

Oh how I love the feeling of breaking in a brand new note pad!



 ....and the joy in opening a fresh pack of pens! and colourful little accessories to brighten up any work place! 


Every morning, I bound in the front door of the offices with at least 10 new questions to ask. Everyone here has been so pleasant to talk to and very helpful. All the creative ideas that have been stewing in my brain for the past few months have suddenly found an outlet and are dying to burst out onto the scene. I find myself writing down these thoughts long after I have left the constraints of the office, trying to absorb the inspiration all around me. 

Friday, 11 October 2013

First Post

After 2 weeks into the DCU Business Innovation Programme, my head is swimming with facts and marketing jargon. For example,
  • there were more than 150 million births worldwide in 2013
  • China will soon become the number one English speaking country in the world
  • 1 in every 2 workers in the US has been with their current company for less than 5 years
  • Apple ousted Coca Cola as the leading brand in the UK in 2013 
Some of the jargon and new vocabulary I have learned includes: 
  • clickthrough
  • Reach
  • Trending
  • hashtag
  • PESTLE
  • SWOT
  • Branding
There have also been some interesting revelations about what type of learner I am, what personality traits I have, and what role I may assume when working in a group. After completing three exercises including "Test of a Leader" (Driscoll and Eckstein),


  • I can identify with the characteristics of a Tiger: aggressive, enterprising and ambitious
  • I can identify with the characteristics of an Eagle: Independent, Clear thinking, Egotistic
  • I can call myself a TiGle. 
  • In a team, I will probably become the Chairperson or a Shaper of the group. 
  • I can call myself a Chairper.
All in all, a very engaging and educational two weeks! Looking forward to more......